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Sdc House Plans Case Study

Record-breaking sales were achieved with increased traffic and rankings fOR SDC House plans

INDUSTRY: Architecture
LOCATION: Hampstead, NC
WEBSITE: sdchouseplans.com

Sdc House Plans

About

SDC has been providing award winning house plans from their wide array of luxury, modern and classic collections since 1998.

Each one of their incredible home plans has been designed in-house. Which provides them with the ability to modify upon request by our specialist team

house plans sold
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new accounts
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Website visitors
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Identity

Challenges

  • The SDC Resellers were outpacing their sales leaving money on the table
  • The antiquated SDC website lead to a poor UX
  • SEO strategies were hindered/poor due to an outdated website platform
  • The website could not integrate with modern applications including social media thus diminishing its brand awareness and social proof

Solutions

Rank

Migrate Website

  • Migrated, updated, hosted and maintained the website.
  • Conducted in-depth SEO Audit and applied findings which increased search rankings.
Scale

Google Ad Strategy

  • Structured and implemented a Google Ads campaign for popular floor plans.
  • Scaled campaign by adding more plans as benchmarks were met.
Increase

Trust & Awareness

  • Developed a customized strategy to build trust and display "in real life' client­ builds.
  • Integrated social media into the website to boost brand awareness.
“We hired GoBeyond to help with our Google ranking. After a much-needed website rebuild, they worked their magic incorporating the correct SEO, and our rankings shot up! We also asked them to analyze and run our Google Ads and the results have been amazing. Our conversion rate has led to a record­setting year in sales. Their team is easy to work with and extremely knowledgeable. They are now writing our biogs and we look forward to seeing the results."
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